The Frankfurt Book Fair is internationally active all year around. The key features of this work are the German collective stands at the world’s most important fairs, book collections with titles from the German publishing industry, foreign offices in Beijing, Moscow, New York and New Delhi.
Date and venue: from 6 to 9 July 2016 at the Goethe-Institut Kiev, Ukraine
Organizers: Frankfurter Buchmesse and Goethe-Institut
Financial Support: German Federal Foreign Office
Target group: Publishers (CEOs) and managers on a decision-making level from Ukraine and neighbouring countries.
Content: This interactive publishers training is a comprehensive course on issues such as business models, target groups, marketing and distribution strategy, selling and buying foreign rights and more.
Expert Speakers: Pia Götz, Foreign Rights Director at Ullstein Buchverlage, Andrea Luck, Director of Book Marketing at Harper Collins Germany and Sabine Schubert, Senior Consultant at Kirchner + Robrecht (consultancy with the focus on media).
Participants: 50 publishing professionals from 8 countries were selected among 110 applications.
Countries represented: Armenia, Azerbaijian, Belarus, Georgia, Kazakhstan, Moldavia, Russia, Ukraine.