A significant change in the Chinese publishing world is the growing influence of independent publishers. Chinese representatives give insight reports on topics like “Does the Chinese book market 2008 get more open?” and “More freedom and creativity through internet publishing?”

With:
Ye Xue, President of China Private Book Industry Committee,
Ram Yang, President of Beijing Hongwenguan publishing & planning Ltd.,
Mingjun Chen, President of Thinkingdom Media Group Ltd,
Yan Han, President of Beijing Cheers Books Co. Ltd.

Chair:
Dr. Jing Bartz, Director of German Book Information Centre (BIZ) in Beijing

Michael Cader, the founder of Publishers Lunch & Publishers Marketplace, talks with three of the most influential members in the publishing business.

With:
John Makinson, Chairman & CEO, The Penguin Group
Brian Murray, CEO, HarperCollins
Arnaud Nourry, Chairman & CEO, Lagardere Publishing

Chinas STM publishing is going digital. The current situation of digital publishing in China will be introduced, new impulses for China-international cooperation given.

With:
Fu Qiang, Executive Manager, Zhejiang Universitätsverlags, Dr. Hubertus Riedesel, Executive Vice President, STM Publishing,
Dr. Olaf Ernst, President, eProduct Management, Robert Baensch, Baensch International Group Ltd.